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It's with a heavy heart that I share the news of Jim Simpson's untimely passing. Jim, who served as the President and CEO of Marion Body Works, was tragically involved in a car accident on Thursday, October 4, 2012. He was a passenger in a vehicle that collided with another car at an intersection just south of Gillett in Shawano County.
The incident happened around 1:35 PM at the junction of County Roads E and BB. According to reports, an 83-year-old driver from Suring, Alvin Birr, was heading south on County Road BB when his Chevy SUV collided with a Honda minivan driven eastbound by William Schaefer, aged 52, from Madison. Jim Simpson, riding as a passenger in Schaefer's vehicle, was ejected and pronounced dead at the scene by the county coroner, Mike Jesse.
Unfortunately, the collision also left three others injured—Birr, Schaefer, and another passenger in Schaefer's car—all requiring medical attention. One of these individuals was airlifted to a hospital via helicopter.
This tragic event took place at an intersection that has seen increased traffic due to roadwork on Highway 22, which has forced drivers onto detours through this area. Residents like Janell Townsend have reported witnessing numerous near-misses in recent weeks as more vehicles pass through.
Our thoughts and prayers are with Jim’s loved ones and everyone affected by this tragedy. The Beil-Didier Funeral Home is managing the arrangements, with a visitation planned for Sunday, October 7th, followed by the funeral service on Monday. For further details, please refer to their website at www.beil-didier.com.
Sincerely,
Shane Krueger
Sales Manager
Rescue & Fire Apparatus, Marion Body Works, Inc.
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