Domestic market share "maintains growth"
Affected by the slowdown in domestic investment growth, China's auto market has entered a period of development adjustment this year. The commercial vehicle industry, which has a close relationship with the macroeconomic situation, is even more depressing. In this adverse market, Nanjing Iveco's sales in the market in 2008 have maintained a steady growth, especially in the sub-market segment performance, has become the highlight of this year's commercial vehicle market.
According to Fu Liguo, deputy general manager of Nanjing Iveco and general manager of sales company, in the downturn of the market, Nanjing Iveco's goal in the domestic market in 2009 is to "maintain growth." He predicted that the commercial vehicle market will recover from the second quarter of 2009 on the back of the country’s 4 trillion yuan in infrastructure investment policies and other favorable information. "There are two good things for us next year. First, the increase in investment in infrastructure construction and the increase in the demand for all types of special vehicles have always been our strengths. In addition, the use of diesel fuel taxes has made the use of diesel vehicles more cost-effective. Give us a great opportunity."
International market strategy is fully launched
At the business conference, Nanjing Iveco also released the new VI Vision System Specification that was incorporated into the joint logo of SAIC Expo, which demonstrated the brand new image of SAIC Expo and Nanjing Iveco corporate brand identity. “The release of the new VI visual system is a positive expression of Nanjing Iveco's integration with SAIC. At the same time, Nanjing Iveco can also use the influence of the Expo to enhance its international image.†Fu Liguo further stated that “it ultimately serves the international market of Nanjing Iveco. Strategic needs."
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